Strategic Google Ads

Want your business to show up where your customers are? Google Ads makes it super easy for your target audience to find and do business with you. While it's easy to throw money at PPC advertising, it takes a foolproof strategy to do it right and get a massive return on investment. We specialize in helping you create laser-targeted Google Ads campaign guaranteed to explode sales for your business.

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Strategic Google Ads

About Us

Rareiio's Digital marketing team takes a deep dive into your current marketing strategy and execution, your target market, the competition in the industry to get a strong understanding of the landscape. We then draft out a custom-made Google Ads marketing strategy that will provide you with high-quality leads and high conversion rate.

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Our PPC Process

As PPC Experts, We Understand The Best Avenues For Your Business.

01

Killer Campaign Strategy

We'll deep-dive into your industry to understand the best approach to crafting an effective Google ads campaign. This include analysis of your existing campaigns, extensive customer research and competitors research. Armed with the knowledge of your industry and ideal customers, we craft a razor-sharp strategy that will generate a consistent stream of leads for your business
02

In-depth Keyword Research

The key to any successful Google Ads campaign is targeting the right keywords. We go into in-depth keyword research to find laser-focused keyword phrases that will flood your business with quality and not time-wasting leads. Our research is guided by your goals, segments, industry, budget and niche.
03

Set up Highly-Converting Google Ads

After a comprehensive strategy and keyword research, we will set up a highly-converting Google Ads campaign. We will write a benefit-driven copy that targets the emotions of your audience and positions your brand as the solution to their problems. The goal is to outrank your competitors and drive massive quality traffic to your website.
04

Re-marketing & Monitoring

A person needs to see and hear your ads seven times before making a buying decision. Our PPC experts design specific retargeting campaigns to increase your conversion rate and monitor which segment is doing well, culminating in doubling down on budget for increased ROI.
05

Campaign Analysis & Report

We continuously monitor and analyse your Google Ads campaign to find out the best performing ads. Then we use the data to optimize future campaigns thereby reducing cost. We use premium software to make it easy to track important metrics and optimize on the fly. Then we send a comprehensive report on how your ads are performing on an ongoing basis.

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Frequently Asked Questions

As soon as an AdWords account is live, data (like clicks, cost per click, and impressions) can start collecting within a few hours. However, it takes time to gather enough statistically significant data to analyze patterns and trends to make optimizations to AdWords accounts. Achieving business goals with AdWords can range from a few days to twelve months. When an AdWords account goes live, our Rareiio Digital Marketing team closely monitors performance and makes small changes to improve metrics.
Unfortunately, no agency or consultant can ever or should ever guarantee a #1 rank. This is because there are many uncontrollable external factors that cause rankings to go up and down. Some factors include: Seasonality: Competitors in AdWords | Google algorithm updates | Quality score. The best AdWords specialists are always prepared to change or pivot strategies to keep their clients at the top. This means constant vigilance when it comes to monitoring campaigns – whether it’s modifying keywords, creating new ad groups, or more.
SEO is a longer term game and involves the correct set up of your website and online presence, ultimately to bring you more organic search and referral traffic. You don’t pay for this traffic, but you’ll pay with time and money getting it right.
Google AdWords is definitely the most targeted form of advertising you can do for your products or services. It’s the most targeted form of advertising as people searching on Google search are telling you exactly what they are looking for, and your ad can show up alongside those searches. As well as this, it is also pretty much the most trackable form of advertising you can do (if you set up conversion tracking on your website). If you compare this to radio and print as an example, it is very hard to know how well they are working. If your store gets busier after running a radio or print ad, then you can assume it’s working, but can you work out cost per lead, and target the ad at different times and know which is best? What if you did print and radio at the same time? It’s next to impossible to know how well that worked.

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