by Mellonie Francis Wed Feb 12
Having a website adds to your credibility as a business owner.
But what drives people away from a website faster than a speeding train?
A bad website design.
Website visitors want an interface that is user-friendly and gives them a mind-blowing user experience.
If your website doesn’t tick all the right boxes, you are bound to experience a high bounce rate.
So when you design a website, what are the important factors to consider?
Do you prioritize appealing aesthetic? Or adding unique and trendy effects?
Although the interface is important, the user experience provides a satisfactory outcome.
If you opt for a custom web design, you must remember that the functionality of your website is more significant than the interface.
When designing a website, you should be able to present your ideas or product in a precise way.
Contacting a professional web design and development company is your best bet when opting for a custom web design.
Professional web designers can help you design a website from scratch, and easily turn your vision into reality.
The following are some key factors of good web design:
It is also crucial to stay mindful of common mistakes when it comes to web design, and how they can be evaded.
Let’s look at a few worst designed websites to get an idea of some of these mistakes:
One of the things users look out for when they visit a website is a proper structure that helps them navigate around.
Unfortunatley, Arngren’s website lacks every bit of it. It’s all over the place.
The poor grid and navigational structure combined with the overwhelment content, graphic, random color themes and typography makes this website and eye sore.
A good website design has proper structure and ensures everything is in the right and relevant place.
This website has a mixed color palette with strong color choices. However, the theme looks outdated and bland. It utilizes conflicting background and text colors that make it difficult for users to read and comprehend the text. Furthermore, the navigation is also difficult for the users. All the aforementioned factors combined are a recipe for web design disaster. A good web design should have a decent and concise design and interface and should comfort the visitor’s eyes.
The most important feature of navigation for a website is obvious. Upon logging into your website, a user should be able to know the next steps to make, and the necessary actions they should take to reach their desired result. The navigation must be appealing to the eye and should be accessible for the user on the top of the webpage. Avoid confusing your user and opt for a website with a good navigational structure.
Dead website links creates a lot of fuss for the users. How often is it that we click on a website and it turns out that the website is dead? It usually leaves us disappointed. You should check your links regularly through tools such as Website Link Checker. Give minimal CTA choices to your users to help them easily make a selection.
Wateronwheels adapts a very erratic style.
If you want your website design to turn out smooth and comprehensible, you should utilize specific elements that suit the theme of your business. If you opt for different elements from various designs, you will have a messy website that looks meaningless. On water on wheels, the text area uses distinct colors and varying font sizes to emphasize the info. However, the text on the second level messes with the composed categorized interface.
A custom web design means a well-designed interfaced with high functionality. It also needs to take into account aesthetic, usability, graphics and content.
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